How to Build Your List Faster Using the 3 Types of Traffic

Ever feel like building your email list is slower than dial-up internet in 1998?

You’re hustling your heart out, posting on social, maybe running ads—but the subscriber counter still looks like it needs CPR.

Friend, it’s not you. It’s your traffic strategy.

If there’s one thing I learned from Russell Brunson’s Traffic Secrets, it’s this: not all traffic is created equal. In fact, there are three types of traffic, and knowing how to use each is the fast lane to growing your list.

Let’s break it down, HighLevel-style.

1. Traffic You Own

Ah, sweet freedom!

This is your email list, SMS list, your followers on platforms where you can directly message them, and your own website traffic.

These are YOUR people. You can reach them anytime without paying a toll to Zuckerberg or Google.

Why it matters:

• Higher engagement (they already know you)
  
  

• No ad costs every time you talk to them
  
  

• Perfect for nurturing relationships and launching offers
  
  

👉 GHL Pro Tip: Create nurture sequences in Go High Level to keep this audience warm. Your list isn’t a museum piece, talk to them!

2. Traffic You Control

This is the traffic you pay for, like Facebook Ads, Google Ads, TikTok, YouTube. You control where the traffic goes…but you’ve gotta pay the piper.

This is how you fill your funnel fast.

Why it matters:

• Great for scaling quickly
  
  

• Laser targeting options
  
  

• Drives traffic to your list-building funnel
  
  

👉 GHL Pro Tip: Send this traffic to a HighLevel funnel with a simple opt-in page. Don’t just “hope” they’ll stick around, get them on your list!

3. Traffic You Don’t Control

This is your wild card. Think SEO, organic social posts, podcast guest spots, or viral TikToks. You can’t control when or how it arrives…but when it hits, it’s glorious.

Why it matters:

• Free (yay!)
  
  

• Huge potential reach
  
  

• Builds authority and trust
  
  

👉 GHL Pro Tip: Optimize your blog posts and social content with strong CTAs that drive visitors into your funnel and onto your list. Make it easy for them to stay connected.

So… How Do You Grow Your List Faster?

Simple: leverage all three types of traffic.

• Pay for the traffic you control to drive quick results
  
  

• Optimize your organic efforts to capture free traffic
  
  

• Keep nurturing traffic you own to build loyalty and conversions
  
  

Mix them like a marketing cocktail, and your list will grow faster than Russell Brunson at a whiteboard.

Coming Soon → The List Build Snapshot

Speaking of lists… if you want to make list building crazy simple, keep your eyes peeled for my List Build Snapshot, coming soon!

It’s packed with plug-and-play HighLevel funnels, email sequences, and workflows so you can start growing your list in record time (without having to write a single line of code).

Want to dive deeper into Go High Level and unlock powerful strategies for your business?

Get your free copy of my book, The Unofficial Go High Level Playbook: https://highlevel-queen.com/ghl-book2

Work with me or explore more resources: https://highlevel-queen.com

Sign up for Go High Level Go High Level for a free trial and get everything for free!